What Information is Collected About Visitors?
The information that we collect about you while you are using the Web Site falls into two general categories, as described below. The information we collect may be collected directly by us, or it may be collected by a third-party website hosting provider, or another third-party service provider, on our behalf.
- Information You Provide to Us.
We may collect and store information, including personally-identifiable information (such as your name, postal address or e-mail address), or other information, that you voluntarily supply to us either while on the Web Site or in responding via e-mail in connection with a feature provided on the Web Site. Some examples of this type of information include information that you electronically submit when you contact us with questions, information that you post on blogs, discussion forums or other community posting and social networking areas on our Web Site, information that you electronically submit when you complete an online registration form to access and use certain features of our Web Site, and information contained in search requests or questions that you submit to the Web Site. We also may ask for information (including a credit card number and other financial information) from those users who make purchases or have payment transactions on our Web Site. If you decline to supply or provide us with certain information while using the Web Site, you may not be able to use or participate in some or all of the features offered through the Web Site.
- Information that is Automatically Collected.
We also collect and store non-personally identifiable information that is generated automatically as you navigate through the Web Site. For example, we may collect information about your computer's connection to the Internet, which allows us, among other things, to improve the delivery of our web pages to you and to measure traffic on the Web Site. We also may use a standard feature found in browser software called a "cookie" to enhance your experience with the Web Site. Cookies are small files that your web browser places on your hard drive for record-keeping purposes. By showing how and when visitors use the Web Site, cookies help us deliver advertisements, identify how many unique users visit us, and track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the Web Site where you have entered preference information before. This Web Site also may use web beacons (single-pixel graphic files also known as "transparent GIFs") to access cookies and to count users who visit the Web Site or open our HTML-formatted e-mail messages.
If you want to limit the non-personally identifiable information that is automatically collected while you use our Web Site, most Web browsers allow you to disable cookies. To disable cookies using Internet Explorer, select “Internet Options” under the Tools menu and click on “Privacy.” Select “High” or “Block All Cookies.” To disable cookies using Mozilla Firefox, select “Options” under the “Tools” menu. If you choose to disable cookies, you may not be able to use or participate in some or all of the features offered through the Web Site.
How is this Information Used?
We use the information we collect from you while you are using the Web Site in a variety of ways, including, for example, to process your registration request, provide you with services and communications that you have requested, customize features and advertising that appear on the Web Site, deliver our Web Site content to you, measure Web Site traffic, measure user interests and traffic patterns, and improve the Web Site and the services and features offered via the Web Site.
We will not use the information that we collect while you are using the Web Site, nor will we authorize third parties to use such information, to mail or e-mail promotional offers directly to you unless you have specifically informed us that you would like to receive such promotional offers.
Please be aware that we may occasionally release information about visitors if required to do so by law or if, in our business judgment, such disclosure is reasonably necessary: (a) to comply with legal process; (b) to enforce our Terms of Service; or (c) to protect the rights, property, or personal safety of our Web Site, us, our affiliates, our officers, directors, employees, representatives, our licensors, other users, and/or the public.
Please also note that as our business grows, we may buy or sell various assets. In the unlikely event that we sell some or all of our assets, or our Web Site, is acquired by another company, information about our Web Site users may be among the transferred assets.